Privacy Policy

Poppy’s Promise is committed to protecting your privacy and handling your information in a transparent and secure way.

1. Purpose

This Privacy Policy explains how Poppy’s Promise collects, uses and protects information when you use this website.

2. Who we are

Poppy’s Promise is a compassionate care initiative designed to support individuals in sharing experiences and reflection.

This website is independently managed by Poppy’s Promise Foundation.

3. What information we collect

We aim to minimise the collection of personal data. Depending on how you use the website, we may collect:

  • Information you choose to provide (for example, feedback or comments)
  • Technical information such as device type, browser type, and usage data
  • Cookies and similar technologies (see Cookie Policy)

We do not require identifiable personal information when using this site.

How we use your information

We use information only to:

  • Improve the website and user experience
  • Understand feedback and identify themes and trends
  • Support reflection, understanding and insight
  • Ensure safety and appropriate use of the platform

5. Lawful basis for processing

We process information under the following lawful bases:

  • Legitimate interests – to improve services and user experience
  • Consent – where applicable (for example, optional feedback submission or cookies)

6. Data sharing

We do not sell or share personal data for marketing.
Where necessary, anonymised or aggregated information may be shared to support service improvement, reporting, or governance processes.

7. Data retention

We retain information only for as long as necessary to fulfil its purpose or meet legal and governance requirements. Wherever possible, data is anonymised.

8. Your rights

Under data protection law, you have the right to:

  • Access your personal data
  • Request correction or deletion
  • Restrict or object to processing

9. Contact and queries

If you have concerns about how your data is used, please contact the organisation responsible for hosting this website.